How to Choose the Right Digital Marketing Agency For You

As a business owner, you understand the need for an outstanding marketing strategy in order to generate the maximum number of leads and sales. No matter what industry you’re in and what product or service you offer, you’re going to need marketing to be the center forward of your business growth curve. After all, it’s […]

Top 5 Bad Website Design Trends You Need to Avoid Immediately

Your website design presents your business brand and introduces you to the world. Today, online business and eCommerce are more important than ever — you can’t afford to have a poor website design that sends the wrong message about your company or your product. What Makes a Bad Website Design? Along with being visually unappealing, […]

Meta Releases a New Landing Page Best Practices Guide

Getting users to click on your promotion is one thing, but how you get them to take the next action is the real key to conversion, and in this respect, your landing pages play a critical role, and you need to get them right in order to maximize your opportunities. So how do you ensure […]

What’s Next for E-Commerce in the Metaverse?

Meta is not the only company looking toward the metaverse. The new sphere of online interaction has captured widespread attention, and technology companies like Microsoft, Apple, and Google all have their eyes on the space. While this new form of online interaction begins to take shape, brands want to know how it will impact the future […]

Meta Introduces New Creator Funding Programs To Help The Metaverse Grow

Meta’s moving fast into the next stage of digital connection – or at least, it’s setting the stage for metaverse development, with two new creator funding options that are designed to better incentivize user contributions to its digital worlds. The first is an expansion of its $10 million Horizon Worlds Creator Funding program, which it first launched […]

Here Are 5 Reasons Why Paid and Organic Social Media Work Better Together

Quick. List your top goals for 2022. If you said brand awareness, acquisition, conversions and retention—you’ve got a lot on your plate (like most marketers). Luckily, you can achieve them all with social media. The caveat? Your paid and organic efforts must be integrated or your results could suffer. You’ll get more out of social […]

What You Should Know About Google’s SEO Updates in 2022

Google processes 5.6 billion searches a day. Most consumers look to Google when they start shopping online, but fewer than 10% of websites receive any traffic from searches. That means your position in Google’s search rankings can have a make-or-break impact on your business. Search Engine Optimization, or SEO, is the art and science of […]

Social Media’s Advantages and Disadvantages in 2022

Make no mistake — Social Media is a force! For years, the importance of social media has been expanding. It is now a critical component of any effective marketing and company plan. What began as a source of fun and pleasure has evolved into a full-fledged marketing behemoth. If you have an online presence (and […]

Meta’s Trying Out a New Layout in the Desktop Version of Facebook

Facebook appears to be testing a new layout in the desktop version of the app, with some users seeing it for the first time recently. That appears to be quite a sum. The new layout surfaced for some users last week, according to Mashable, with an update message in the app detailing the change, which […]

How Are Social Media Platforms Reacting to Ukraine’s Crisis?

Russia’s invasion of Ukraine has sparked international concern, reuniting the world’s military superpowers and potentially triggering an intervention that might result in one of the world’s largest conflicts in decades. And, unlike previous episodes, this war is taking place in the age of social media, with memes, disinformation campaigns, and scams all contributing to the […]